by Brian Anderson | Sep 3, 2014 | Industry News
B2B marketers are not lacking when it comes to content. According to research from eMarketer, 91% of B2B marketers are using content marketing, and 60% create at least one piece of content a week. Research from the Custom Content Council found that 42% of the...
by Brian Anderson | Sep 2, 2014 | Solution Spotlight
Ebsta is a solution designed to provide Salesforce users with Gmail and Google Calendar integration, with the goal to simplify the way marketers organize communications within their CRM system. Ebsta is a solution designed to provide Salesforce users with...
by Brian Anderson | Sep 2, 2014 | Demanding Views
An Interview With Louis Foong, President & CEO, The ALEA Group The continuous innovations in B2B marketing strategies and technologies have left marketers in a state of limbo — trying to keep up with the changes being made in their daily routines. In a...
by Brian Anderson | Sep 2, 2014 | Industry News
ON24 announced the launch of Webcast Elite Marketing Edition, a suite of new tools and features designed to help B2B marketers promote their webinars and qualify leads.. Webcast Elite Marketing Edition includes ON24’s Integration Service, which intends to...
by Brian Anderson | Aug 29, 2014 | Industry News
Salesforce announced the results of its fiscal second quarter, highlighting $1.32 billion in revenue representing year-over-year growth of 38%. The cloud software provider also announced that subscription and support revenues were at $1.23 billion, an increase of 37%...
