by Brian Anderson | Aug 28, 2014 | Industry News
eTrigue announced the launch of VisitIQ, marketing software designed to help identify and connect the actions of anonymous web visitors to known prospects in real time. Leveraging their current email marketing platforms, marketers can add links to email messages...
by Brian Anderson | Aug 27, 2014 | Industry News
More than one third (34%) of B2B buyers report that the number of team members involved in buying decisions has increased over the past year, according to Demand Gen Report’s 2014 B2B Buyer Behavior Survey. Also, over half (55%) of respondents stated they have...
by Brian Anderson | Aug 26, 2014 | Demanding Views
By John Bara, CMO, Mintigo I have been through multiple mergers and acquisitions in the software industry. In each case, business models depend on successful cross-selling of new products and services to respective customer bases of the newly combined...
by Brian Anderson | Aug 26, 2014 | Industry News
In a much anticipated move, HubSpot announced that it has filed the necessary forms to launch an initial public offering. The company is seeking to raise $100 million, according to the filing, and the offering will be managed by Morgan Stanley & Co. LLC, J.P....
by Brian Anderson | Aug 26, 2014 | Solution Spotlight
ChimpSync is designed to provide MailChimp users with Salesforce integration, allowing users to sync contacts, leads and other campaign data between the two platforms. ChimpSync is designed to provide MailChimp users with Salesforce integration, allowing users to...
