Openprise, a RevOps automation solution, secured $16 million in a Series A investment round led by SIG Asia Investment in conjunction with Banyan Pacific, Citta Capital, Alumni Venture Group and AI List.
Openprise plans to use the funding to capitalize on the growth in the RevOps automation space — as 75% of the highest growth companies globally will deploy a RevOps model by 2025 — and accelerate development, as well as scale its team.
“When companies move to a RevOps model in order to better align marketing and sales, they soon identify huge gaps in their joint processes and data that aren’t addressed by traditional marketing and sales automation solutions like Marketo, Salesforce and Salesloft,” said Ed King, Founder and CEO of Openprise, in a statement. “Openprise is fueling the RevOps revolution by providing a single, no-code platform that can automate hundreds of RevOps processes and deliver go-to-market-ready data for the entire RevTech stack.”
For more insights into the “RevOps revolution,” check out Openprise’s webinar with Demand Gen Report. The seminar identified the gaps impacting the ability of Ops teams and provided actionable advice on how to fill them, backed by exclusive research.