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DemandGen Reports

Rock Annand Launches “Live in 45” Lead Nurturing Program

The Rock Annand Group, a BtoB marketing and sales consultancy, recently announced “The Ultimate ‘Live in 45’ Lead Nurturing Program,” a “guided implementation” for a lead nurturing campaign focused on the specific, practical steps to construct effective programs, beginning Nov. 1, 2011. As BtoB marketers migrate to interactive strategies —…
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Brainshark Launches SlideShark App For iPad

Brainshark, Inc, a provider of online and mobile video presentations technology, recently announced SlideShark, an application for showing PowerPoints on the iPad. Available for free in the App Store, the new platform is designed to streamline the importing and viewing of PowerPoints via the Apple device. As iPad sales surge…

Eloqua Experience Tops 1,200 Attendees; Highlights Social, Mobile, App Integration

Eloqua is officially in a “quiet period” following its September 2011 IPO filing, but the company managed to make a lot of noise during its user event this week. Eloqua Experience drew more than 1,200 attendees to San Francisco, CA, an increase of 42% year-over-year, according to Eloqua’s CEO Joe…
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Responsys Rolls Out Local, Mobile Features As Part Of Fall 2011 Interact Suite Release

Responsys, Inc., a provider of email and cross-channel marketing solutions, announced the irelease of Responsys Interact Fall ‘11, the latest version of the Responsys Interact Suite. Responsys Interact Fall ‘11 features extensions to the Responsys Interact Suite including a new application designed to allow organizations to effectively coordinate and manage…

BlueBird Strategies Signs On As Sponsor Of Marketing Automation Institute

BlueBird Strategies has joined The Marketing Automation Institute (MAI), a marketing automation community and certification resource, as a sponsor. As a lead generation firm, BlueBird Strategies has been building upon marketing automation platforms from companies including Act-On Software, Manticore Technology, Marketo and Pardot since the inception of marketing automation.
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Act-On Reports 400% Year-Over-Year Revenue With Q3 Results

Act-On Software, a cloud-based marketing automation platform, recently announced its results for Q3 2011. During the quarter, Act-On added 164 new customers, an increase from 137 in Q2 2011. The company also increased annual recurring revenues by more than 400% year over year. “We continue to experience unprecedented growth within…
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