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Latest In: crosschannel

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Smartling & Iterable Team Up To Help Provide Cross-Channel Localization

Smartling, Inc., an AI-driven translation management platform, integrated with Iterable, an AI-powered customer communication platform, to combine Iterable's cross-channel…

Industry News December 15
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#SPS21 Recap: Harnessing The Power Of Cross-Channel Strategies, ABM & Intent Data For 2022 Success

#SPS21 Recap: Harnessing The Power Of Cross-Channel Strategies, ABM & Intent Data For 2022 Success

2022 will be here before B2B knows it — a simultaneously scary and exciting thought. As the industry…

Industry News November 9
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Crownpeak Launches Experience Optimization Platform For Cross-Channel Digital Engagement

Crownpeak Launches Experience Optimization Platform For Cross-Channel Digital Engagement

Crownpeak, a digital experience platform (DXP), unveiled a new digital experience optimization tool called Crownpeak Experience Optimization Engine.…

Industry News September 17
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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Study: 75% Of Marketers See Better Brand Engagement With Algorithmic Attribution

Study: 75% Of Marketers See Better Brand Engagement With Algorithmic Attribution

Marketers have been drawn to using algorithmic attribution to track the customer journey and enhance cross-channel spend, but…

Industry News August 30
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Oracle Marketing Cloud Unveils New Mobile, Data And Content Capabilities

Oracle Marketing Cloud Unveils New Mobile, Data And Content Capabilities

Oracle Marketing Cloud has launched new capabilities designed to help marketers deliver a consistent customer experience. The updates…

Industry News November 19
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