Latest In: AI

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Agentic AI Is a Coworker And Why Every Industry Built on Phones, Forms, and Follow Ups Should Be Paying Attention

On April 1, 2026, something quiet happened inside the Ford dealer portal that most of the auto industry…

Demanding Views July 2
AI Ainsley Rossitto Alex Terry Alliant B2B martech beehiiv Board Member Alliant CEO CEO OroCommerce CEO VanillaSoft Chairman of the Board ContinuumGlobal Chief Revenue Officer Chief Revenue Officer beehiiv Chuck Ott ContinuumGlobal CRO Dave Kellogg David Hood Dreamdata go-to-market Head of Podcasts Dreamdata Jary Carter leadership appointments Marie Aiello OroCommerce personnel moves President and Chairman of the Board Site Impact President OroCommerce Ron Merritt Sales engagement Site Impact VanillaSoft Yoav Kutner
Marketing Movers: New Hires at 2X, Revlo, Walker Sands Welcome to the team word with megaphone icon

Marketing Movers: Vanillasoft Names Alex Terry CEO, ContinuumGlobal Appoints Marie Aiello as President

Key Takeaways Alex Terry steps into the CEO seat to drive VanillaSoft’s next phase of market expansion and…

News Brief July 1
#B2BMX Summer Camp account-based marketing AI AI marketing artificial intelligence B2B marketing buyer influence Demand Gen Report demand generation go to market strategy marketing webinars
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B2BMX Summer Camp 2026: Meet Your Camp Counselors

Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…

Blog July 1
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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DGR SundaySky Brendan Cournoyer AI Video Fails Without Personalization

Why Enterprise AI Video Fails Without Personalization

Artificial intelligence (AI) video is having a moment, and for good reason. Enterprise teams across marketing, customer experience,…

Demanding Views June 26
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Turning Content into Pipeline in the Age of AI: Lessons from 2026 B2BMX

Key Takeaways AI can crank out content fast, but volume isn’t the win. Build advisory agents loaded with…

News Brief June 25
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AEO Answer Engine Optimization Concept, Optimizing Content for AI Search Answers, Voice Assistants and Generative Search Engines, Future of SEO and Digital Marketing Strategy

DGR Report on The Answer Economy: Why AEO Now Decides Which Vendors Make the Shortlist

Key Takeaways   AI answer engines are reshaping B2B buying behavior, with buyers increasingly relying on tools like ChatGPT…

Feature June 24
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Salesforce Acquires Fin New York, USA November 23, 2025: High above a glass building near Bryant Park, the “salesforce” rooftop sign towers over New York City, symbolizing tech innovation within the iconic urban skyline.

Salesforce to Acquire Fin to Boost AI Capabilities

Key Takeaways Salesforce is acquiring Fin for about $3.6 billion to strengthen its AI-powered customer service capabilities and…

News Brief June 23
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DGR Parsnipp Andrew Higgins Agentic Commerce

Agentic Commerce Is Coming. Marketers Need to Start Winning at the Discovery Layer

Most marketers are currently thinking about AI through the lens of visibility (if they’re thinking about it all).…

Demanding Views June 23
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DGR Bombora Ajit Thupil Adapting to the AI Mediated Buying Cycle

Adapting to the AI-Mediated Buying Cycle: A New Mandate for B2B Marketers

For years, B2B marketers operated within a familiar constraint. Enterprise buying cycles stretched across weeks or months, with…

Demanding Views June 19
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Marketing Agency Demand Surges in AI Era, but Late Payments Threaten Agency Cash Flow

Key Takeaways: Demand for marketing agency services is rising sharply in the AI era, with search interest in…

News Brief June 17
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Sprouts.ai Raises $9M Pre-Series A Led by True Global Ventures and Accel

Key Takeaways: Sprouts.ai is positioning itself as an AI-native replacement for fragmented B2B revenue tech stacks by combining…

News Brief June 16
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