Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions
Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…
News Brief May 18Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…
News Brief May 18Key Takeaways Madison Logic CEO Keith Turco said AI can speed execution, but its value depends on the…
Feature May 18Key Takeaways: G2 introduces tools like the Model Context Protocol (MCP) to enhance AI-driven buying with trusted data…
News Brief May 13Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11Artificial intelligence (AI) now dominates the conversation in B2B sales. Every conference panel, board meeting, and vendor pitch…
Demanding Views May 12Key Takeaways: Clutch launched a ChatGPT app that brings verified B2B service provider data into AI conversations, helping…
News Brief May 12Key Takeaways: Transparency in AI outputs is critical, with 58% of companies stalling AI projects due to trust…
News Brief May 12Key Takeaways: MiQ’s report argues the traditional marketing funnel no longer matches real consumer behavior, with 87% of…
News Brief May 11Key Takeaways ContinuumGlobal’s Campaign Optimizer is billed as boosting messaging performance, promising a 15% increase in engagement through…
News Brief May 7Key Takeaways: AppDirect will integrate PartnerStack to enhance its subscription commerce platform. The acquisition positions AppDirect as a…
News Brief May 7Key Takeaways: Demandbase introduces the Premier+ Partner Tier, selecting Marketbridge as its first partner to enhance AI-driven go-to-market…
News Brief May 7Key Takeaways: Hightouch has secured $150 million in Series D funding, led by Goldman Sachs and Bain Capital…
News Brief May 6