Latest In: artificial intelligence
artificial intelligence B2B marketing in-house enablement marketing automation marketing strategy MarTech trends reskilling
The marketing technology landscape is undergoing a massive transformation, driven by the rapid integration of artificial intelligence (AI)…
Feature
April 8
#COSeries artificial intelligence B2B marketing Campaign Optimization Series Demandbase Elfried Samba First-party Data measurement
Demand Gen Report’s 8th Annual Campaign Optimization Series (#COSeries) beings today, offering pragmatic solutions for a landscape without…
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April 6
AI-Native GTM Apollo.io artificial intelligence B2B sales behavioral data Business Growth buying signals CRM Signals Enterprise Expansion Go-To-Market Operating System GTM Tech Stack intent signals Pocus Acquisition Revenue Intelligence Platform sales execution
Apollo.io, a leading artificial intelligence (AI)-native go-to-market platform, has acquired Pocus, an enterprise-grade revenue intelligence platform that helps teams…
News Brief
March 31
#COSeries AI in Marketing B2B Campaign Optimization Josh Baez marketing strategies NetLine Pipeline Growth privacy-first marketing revenue impact
Demand Gen Report’s 8th Annual Campaign Optimization Series (#COSeries) is focused on an era defined by signal loss…
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March 30
AI agents AI in sales artificial intelligence B2B buyers B2B purchasing B2B sales buyer experience buyer value clarity digital buying journey Gartner survey rep-free experience Sales Enablement sales strategy self-directed buying
Buyers want to engage on their own terms as 67% of B2B buyers state that they prefer a…
News Brief
March 17
artificial intelligence Ashley Faus B2B marketing B2B sales B2BMX 2026 buyer journey content strategy customer engagement demand generation event marketing marketing funnel marketing metrics Zero-Click Content
For Ashley Faus, the favorites pieces of the childhood playground are what B2B marketers need to rediscover in…
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March 16
#COSeries 2026 marketing trends advanced measurement models AI AI in Marketing Anthony Yee artificial intelligence B2B marketing campaign optimization Campaign Optimization Series dark social Demandbase Docket AI First-party Data generative AI Hannah Jordan Josh Baez Lauren McHugh marketing strategies NetLine privacy-first marketing signal loss
In an era defined by signal loss and artificial intelligence (AI) maturity, driving efficient B2B growth requires a…
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March 12
advertising week AI Innovation artificial intelligence B2B marketing B2BMX 2026 Dane Vahey marketing strategy OpenAI
B2B marketers heard from one of their own when OpenAI’s Head of B2B marketing detailed their professional capabilities…
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March 11
Advanced ABM AI in Marketing artificial intelligence B2B innovation B2BMX 2026 Content Creative & Storytelling Customer Experience & Personalization Dane Vahey GTM Strategy keynote speakers Measurement & Data
The second day of B2BMX starts with a leader from one of the leading artificiual intelligence companies in…
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March 10
AI Search Visibility AI Visibility Optimization artificial intelligence B2B Brands B2B marketing B2B Pipeline Growth B2B Sales Alignment buyer signals Content Architecture content clusters content strategy Content-IQ demand generation DemandScience large language models marketing technology Marketing Yield pipeline generation real-time personalization revenue generation Structured Content web personalization
DemandScience has launched Content-IQ, a proprietary system designed to help B2B organizations restore authority, improve artificial intelligence (AI) visibility,…
News Brief
March 9
AI AI Hackathon artificial intelligence B2B Prompt Playoff B2BMX 2026 Brent Wees
The landscape of B2B marketing is shifting, and at the center of this transformation is artificial intelligence. To…
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March 6
agentic AI AI marketing artificial intelligence Kana marketing automation MarTech news Mayfield seed funding startup funding super{set} Tom Chavez Vivek Vaidya
Kana has raised $15 million in seed funding to help marketing teams harness agentic artificial intelligence (AI) with…
News Brief
March 4
