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ABM Accountbased marketing CEO Demandbase Gabe Rogol
New Demandbase CEO Discusses Pivot From ABM Evangelism To Category Definers

New Demandbase CEO Discusses Pivot From ABM Evangelism To Category Definers

While ABM has been widely adopted within B2B marketing and its awareness is higher than ever, new research…

Industry News December 4
content marketing demand generation Seth Lieberman SnapApp Uberflip Yoav Schwartz
Uberflip Acquires SnapApp To Bolster Demand Gen Capabilities

Uberflip Acquires SnapApp To Bolster Demand Gen Capabilities

Uberflip, a cloud-based content experience platform, has acquired lead qualification platform SnapApp. Terms of the deal were not…

Industry News December 4
enterprise technology Oceanos Priority Engine SaaS TechTarget
TechTarget Updates Priority Engine Purchase Intent Insight Platform

TechTarget Updates Priority Engine Purchase Intent Insight Platform

TechTarget, a purchase intent data and services provider, released new updates to its IT Deal Alert Priority Engine TM platform…

Industry News November 26
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