PathFactory Names New CEO
PathFactory, a B2B content insights and activation platform, announced Dev Ganesan will be leading the company as its…
Industry News July 10
Latest In: Industry News
AI-Based Insights & Tighter Handoffs Between Marketing And Sales Help B2B Brands Close Funnel Gaps
The B2B buyer's journey is a nonlinear, lengthy process that often spans multiple channels and involves several stakeholders.…
Industry News July 10
Study: One In Five Businesses Loses Revenue & Customers Because Of Mishandled Data
Poor data practices continue to be a detriment to any company’s success, according to a new report from…
Industry News July 2
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
