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Creating Personas For B2B Marketing: A Step-By-Step Guide To Targeting Quality Leads
Organizations who have optimized their content around specific buyer interests are seeing open rates increase by more than…
July 2Infographic: The Benefits Of Mobile Marketing Automation
Today's B2B marketers understand the importance of enterprise mobility, timely follow up, immediate access to marketing collateral, and…
July 2
Mid-Year Review: Acquisitions, IPOs and Content Strategy Top Of Mind For B2B Marketers
Since the announcement of Oracle's plans to acquire marketing automation vendor Eloqua, marketers have been eagerly following Oracle's…
Industry News July 2
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
