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New Lenskold Study Shows Marketers Using Automation To Extend ROI Measurement
The benefits of integrated marketing automation are extending into new areas of measurement, according to new research from…
Industry News August 95 Steps to Measure Lead-to-Cash Performance Offered In Upcoming Webinar
While the data-driven approach has proven to be an elusive goal for many BtoB organizations, new dashboard tools…
Industry News August 9
Stop Talking And Start Doing! Time To Shrink The Skills Gap In Marketing Automation
By Carlos Hidalgo, Executive Director of The Marketing Automation Institute and CEO of The Annuitas Group “As we…
Industry News August 9
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Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
