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Account-Based Everything: From Hype To Reality
For B2B high-tech marketing, 2017 is — hands-down — the year of account-based marketing and selling and, well,…
Demanding Views January 20
Influitive Launches Customer Story Generation Tool, Updates AdvocateHub Platform
Influitive, an advocate marketing solution, announced it has launched Upshot, a customer story generation tool that the company…
Industry News January 20
Study: Customer Data Platforms Expected To Exceed $1B In Revenue By 2019
New research from the CDP Institute shows that the customer data platform (CDP) industry is expected to exceed…
Industry News January 19
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
