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B2B Buyer's Study buyer behavior buying decisions Demand Gen Report
DGR's 2015 B2B Buyer's Survey Report: Buyers Want Facts, A Better Mix Of Content

DGR’s 2015 B2B Buyer’s Survey Report: Buyers Want Facts, A Better Mix Of Content

When it comes to the content that influences buying decisions, B2B buyers are looking for the facts. An…

Industry News June 24
BBDO buyer's journeys DonorsChoose Facebook Salesforce Connections Salesforce Marketing Cloud Scott McCorkle
Salesforce Connections 2015: Progressive B2B Marketers Focus On The Individual Buyer's Journey

Salesforce Connections 2015: Progressive B2B Marketers Focus On The Individual Buyer’s Journey

While it is useful to understand the journeys of various segments of buyers, progressive B2B marketers are following…

Industry News June 24
Marketing Tech 101

Marketing Tech 101

In today’s always-on and highly connected world, a marketer’s job description may need to include technology know-how. But…

June 24
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