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C2C15 Recap: The Indirect Buyer’s Journey, Buyer Centricity And Influencers Hot Topics
Many of the speakers at this year's B2B Content2Conversion Conference noted that the buyer's journey doesn't always follow…
Industry News February 18
The Evolving B2B Buying Process
B2B buyers are embracing online options to research and purchase products, B2B suppliers need to evolve and must…
February 18
Honoring Buyer-Focused Content That Drives Engagement Across Channels
With the fourth annual Killer Content Awards (KCAs), Demand Gen Report recognizes B2B companies that have helped innovate…
February 18
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
