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Janrain Integrates With Oracle Marketing Cloud To Enable More Targeted Messaging

Janrain, a customer identity management solutions provider, has integrated with the Oracle Marketing Cloud in an effort to…

Industry News April 2
MME John-Stetic 04

Oracle Unveils Customer Identification And Modeling Tools At #MME15

Oracle introduced several tools at its Modern Marketing Experience event this week designed to help marketers track customers…

Industry News April 2
What To Include In A Buyer Persona

What To Include In A Buyer Persona

Buyer personas can help organizations get a better understanding of their target customers, identify key interests and help…

April 1
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