by Michael Rodriguez | Jun 18, 2020 | Financial News
Sales engagement platform and unicorn startup Outreach has raised $50 million in funding led by Sands Capital Ventures, with additional funding from Salesforce Ventures. The round brings Outreach’s overall valuation up to $1.33 billion and total funding up to...
by Michael Rodriguez | Jun 17, 2020 | Blog
The B2B industry has seen an influx of AI solutions and programs that promise to streamline processes and marketing strategies. While AI has been helpful, there has been a lot of confusion around what it does, how to choose the best AI solution to implement for...
by Michael Rodriguez | Jun 17, 2020 | Industry News
Act-On Software, a growth marketing platform, has unveiled updated capabilities, a refreshed interface and new product announcements designed to help users grow their business, deliver exceptional brand experiences and drive personalized product engagement. The new...
by Klaudia Tirico | Jun 16, 2020 | Industry News
ABM platform Demandbase has acquired Engagio, a B2B account-based engagement platform, to combine forces within the ABM ecosystem and accelerate the development of a next-generation B2B martech platform. Terms of the deal were not disclosed. The Demandbase end-to-end...
by Michael Rodriguez | Jun 15, 2020 | Industry News
Indigo Slate, a customer experience agency under Zensar, has launched its Everywhere Experiences solution, designed to help users build and customize virtual events and workshops. The solution combines Indigo Slate’s end-to-end conceptualization, consultation,...
by Michael Rodriguez | Jun 15, 2020 | Solution Spotlight
Intellimize, a personalization and conversion provider, is designed to help marketers drive conversions and revenue growth by using artificial intelligence to personalize websites to deliver the right experience to each visitor on any device. Companies rely on...
by Ed King, Openprise | Jun 12, 2020 | Demanding Views
Kids can’t swallow pills, so children’s vitamins are offered in chewable forms instead. While the ingredients matter, the delivery mechanism is equally important if you want your child to eat the vitamins instead of throwing them on the floor. It’s...
by Michael Rodriguez | Jun 12, 2020 | Industry News
International Data Corporation (IDC), a global market intelligence firm, has partnered with sales and marketing platform Ecosystems to create an all-in-one solution designed to help businesses differentiate their brands in the market and provide customized experiences...
by Michael Rodriguez | Jun 11, 2020 | Industry News
MindTickle, a sales enablement and readiness technology provider, has partnered with sales training, leadership and management platform Sandler Training to provide personalized training content for users. The partnership will position MindTickle to apply...
by Michael Rodriguez | Jun 10, 2020 | Industry News
FullCircle Insights, a marketing performance measurement provider, has launched a Digital Source Tracker program designed to help marketers glean insights on the effect of their digital campaign performance on revenue. Marketers who use FullCircle’s Response...
by Marjorie Romeyn-Sanabria | Jun 10, 2020 | Industry News
The COVID-19 health crisis was an unforeseen event with lasting, far-reaching consequences. The feeling of uncertainty is running high with the suspension of in-person B2B events. Marketers are wondering how they will acquire leads, and SDRs wonder if they can make...
by Michael Rodriguez | Jun 9, 2020 | Industry News
ZoomInfo, the business contact and intelligence platform, recently went public, providing more than 400 million pending shares and becoming one of the fastest-growing stocks in the IPO market. ZoomInfo entered the market with its initial public offering of 44.5...
