Demand Gen Report

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Infolinks, StackAdapt Partner to Unlock Curated Advertising at Scale

Infolinks is collaborating with StackAdapt to enable advertisers to tap into Infolinks’ brand-safe, curated supply across more than 25,000 publishing partners. The partnership between Infolinks, the advertising marketplace known for...

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45% Of Marketers View Demand Generation As Strategic Growth Partner: Activate Research

Nearly half of high performing teams consider demand generation a strategic initiative that helps drive growth, new research from Activate Marketing Services revealed. The “2024 State Of Demand Generation” report…

Industry News October 24

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OneMagnify Acquires AI-Driven, CTV-First Marketplace

OneMagnify, a data science-driven marketing solutions provider, acquired Emodo, a connected TV (CTV)-first advertising marketplace, to help OneMagnify clients leverage AI-driven programmatic marketing to deliver highly targeted, personalized campaigns.

Industry News October 23

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The Top 4 Habits Of Successful ABM Practitioners

I have good news and bad news: The good is that the “2024 Account-Based Marketing Benchmark Survey” is officially closed and on its way to my design team as we…

Industry News October 23