Demand Gen Report

B2B letters on wooden cubes placed on calculator and financial spreadsheet

Forrester: B2B Budget Priorities Being Reassessed Amid Economic Uncertainty

Tariffs, trade wars, cyber threats, and economic uncertainty are resetting budget expectations, signaling a shift toward more cautious growth planning, according to Forrester’s 2026 Budget Planning Guides. Organizations are now planning...

NetLine’s Josh Baez, AMP’s Morgan J. Ingram are Today’s Speakers at B2BMX Summer Camp

Blog

AI Agents Businessmen use AI platforms with AI Agents to create content, chat, and help provide ideas to improve their organization or company to increase sales, etc.

Xactly Launches Industry-First AI Agents Focused on Sales Performance Management

News Brief

Roderick Jefferson Kicks Off 2025 B2BMX Summer Camp

Blog

Public relations teamwork concept, flat vector illustration poster

Aligning Public Relations with GTM Drives Faster B2B Revenue Growth: Report

News Brief

Latest Posts

SEO optimization concept with authors' headshots

Using Content & SEO Strategies To Turn Websites Into Lead Gen Machines

Effective SEO strategies hinge on a robust foundation of user-centric content — and when practitioners can create in-depth, informative pieces that address user needs, remove friction and demonstrate subject matter…

Blog August 27

How To Adapt Ad Content To The Buyer’s Journey

As B2B marketers, we’re used to treating our buyers as some homogeneous buying committee, which means most of our personalization relies on surveying content based on personas or industries.

Demanding Views August 23

Marketing automation AI bot concept vector illustration

Meet The AI Copilot That Serves As A ‘Purpose-Built’ GPT For Businesses

When it comes to AI adoption, 81% of sales teams are either experimenting with or have fully implemented the technology. While that implementation generally comes in the form of ChatGPT…

Blog August 21