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B2B letters on wooden cubes placed on calculator and financial spreadsheetNews Brief

Forrester: B2B Budget Priorities Being Reassessed Amid Economic Uncertainty

Tariffs, trade wars, cyber threats, and economic uncertainty are resetting budget expectations, signaling a shift toward more cautious growth planning, according to Forrester’s 2026 Budget Planning Guides. Organizations are now planning...

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Summercamp Day 2

NetLine’s Josh Baez, AMP’s Morgan J. Ingram are Today’s Speakers at B2BMX Summer Camp 

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Xactly Launches Industry-First AI Agents Focused on Sales Performance Management

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B2BMX SummerCamp

Roderick Jefferson Kicks Off 2025 B2BMX Summer Camp 

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Aligning Public Relations with GTM Drives Faster B2B Revenue Growth: Report

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Zilliant’s Infusion Of AI Across The Pricing Lifecycle

Zilliant is designed to help businesses focus on pricing by managing the entire pricing lifecycle with its data science, cloud-native software. Recently, the company incorporated generative AI into the pricing…

Solution Spotlight July 24
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Embracing The Service Recovery Paradox: 3 B2B Marketing Lessons From The Crowdstrike Failure

There’s an interesting concept I stumbled across a few weeks ago: The service recovery paradox, which suggests that a customer who has a problem resolved satisfactorily may end up more…

Industry News July 24
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TrustRadius Launches Intent-Driven Leads Program

TrustRadius, a buyer intelligence platform for business technology, debuted its Intent-Driven Leads program, which is designed to harness the power of user reviews and downstream intent data to generate in-market…

Industry News July 23
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