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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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What’s Working In Intent-Based Strategies?

What’s Working In Intent-Based Strategies?

Intent data is taking the industry by storm — according to Demand Gen Report’s 2021…

9 Ways To Use Meal-Based Marketing Throughout The Sales Funnel

9 Ways To Use Meal-Based Marketing Throughout The Sales Funnel

Let’s face it: “Zoom fatigue” is real. People are experiencing virtual burnout, yet every day,…

B2B Marketing Mix 2021

B2B Marketing Mix 2021

New Sagefrog research shows marketers displaying a healthy marketing mix in 2021, with 84% relying…

CXO Conversations: The Mx Group COO The Importance Of Expert Elevation For Brand Credibility

CXO Conversations: The Mx Group COO The Importance Of Expert Elevation For Brand Credibility

Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our…

10 Video Marketing Trends That You Need To Know In 2021

10 Video Marketing Trends That You Need To Know In 2021

Video is considered one of the most popular tools in digital B2B marketing, with 99%…

Boost Your Brand Through Social Media Engagement 

Boost Your Brand Through Social Media Engagement 

Social media channels have become essential to B2B brand building, but not every channel meshes…

CXO Conversations: Bizzabo CMO Discusses The Evolution Of Event Marketing

CXO Conversations: Bizzabo CMO Discusses The Evolution Of Event Marketing

Welcome back to Demand Gen Report‘s CXO Conversations, a video interview seriesthat provides our audience…

5 Reasons Why Account-Based Experience (ABX) Matters

5 Reasons Why Account-Based Experience (ABX) Matters

As more marketers start leveraging ABM in their go-to-market strategies, they need to remember that…

Why ABM-i Is The Next Wave For B2B Companies

Why ABM-i Is The Next Wave For B2B Companies

Today, work and home life are converging due to the pandemic and a greater acceptance…

Our Best Recipe: Prepare For Third-Party Cookie Changes With Digital Marketing Tools

Our Best Recipe: Prepare For Third-Party Cookie Changes With Digital Marketing Tools

With the decline of third-party cookie data, marketers need to understand how digital marketing tools…

CXO Conversations: RollWorks CMO On How To Bridge The Gap Between Marketing & Sales

CXO Conversations: RollWorks CMO On How To Bridge The Gap Between Marketing & Sales

Welcome back to Demand Gen Report’s CXO Conversations, a video interview seriesthat provides our audience…

Driving Self-Service Buying Experiences With Video

Driving Self-Service Buying Experiences With Video

We live in a fast-paced, digital world where everyone wants everything now. To meet this…

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