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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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The State Of Interactive Content Marketing: Statistics And Trends

The State Of Interactive Content Marketing: Statistics And Trends

Bringing static content to life with interactive elements positions B2B marketers to better engage with…

Interactive Content Marketing Tool Kit

Interactive Content Marketing Tool Kit

Unpacking The Interactive Content Marketing Toolkit Bring life back into your old, static content by…

2018 Content Preferences Survey Report

2018 Content Preferences Survey Report

 Blogs, Podcasts Gain Interest As B2B Buyers Look To Trustworthy Sources For Credible Content That…

The Anatomy Of A Perfect Landing Page

The Anatomy Of A Perfect Landing Page

This infographic from LeadForest outlines how B2B companies can craft the perfect landing page through…

4 Keys To Track & Optimize ROI From Events

4 Keys To Track & Optimize ROI From Events

Despite the explosive growth of digital marketing over the past decade, research shows that in-person…

What GDPR Means For Marketers

What GDPR Means For Marketers

This infographic from Act-On explains how upcoming GDPR regulations are expected to affect marketers. Based…

The Evolution Of Marketing Operations: Planning For The Measurable Future

The Evolution Of Marketing Operations: Planning For The Measurable Future

No one in the marketing operations department can tell you what their role will be…

The Effect Of Technology On Human Creativity

The Effect Of Technology On Human Creativity

Due to the age of technological disruption, creativity will soon be a top priority job…

15 Applications Of Artificial Intelligence In Marketing

15 Applications Of Artificial Intelligence In Marketing

This infographic from Smart Insights provides a unique framework that maps specific AI applications to…

Why Virtual Reality Matters To Marketing

Why Virtual Reality Matters To Marketing

Virtual reality is becoming a sophisticated medium for companies to engage buyers. According to WebpageFX,…

Multichannel Marketing Attribution With Automated Machine Learning

Multichannel Marketing Attribution With Automated Machine Learning

The average sale results from more than 30 touchpoints. Standard practice in the industry has…

Who Owns The Content Experience?

Who Owns The Content Experience?

  If you have content, you have a content experience, whether you’ve considered it a…

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