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Pimp My Personalization: New Tactics Go Beyond Traditional, Tired ‘Insert First Name' Strategies

Pimp My Personalization: New Tactics Go Beyond Traditional, Tired ‘Insert First Name’ Strategies

Mastering personalized marketing is a lot like owning a car — your once shiny, new tools will need…

Blog October 31
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LinkedIn Unveils Google Campaign Manager Integration

LinkedIn Unveils Google Campaign Manager Integration

LinkedIn launched a new integration with Google Campaign Manager designed to help marketers manage attribution for all of…

Industry News October 30
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Affinity Releases Alliances Solution To Rival LinkedIn With Streamlined Business Introductions

Affinity Releases Alliances Solution To Rival LinkedIn With Streamlined Business Introductions

Affinity, a relationship intelligence platform, unveiled Alliances, a new solution designed to help marketing professionals expand their network…

Industry News October 8
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