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Understanding the Language of B2B: The ABC’s of Demand Gen Report

Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…

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Navigating Trust, Transparency & Transformation: Insights Into Modern Sales Strategies

Tensions and distrust between salespeople and buyers are reportedly at an all-time high: G2's “Software Buyer Behavior Report” found…

Blog February 22
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Startup 101: How To Manage A Product Marketing Launch

Startup 101: How To Manage A Product Marketing Launch

As a marketing communications director for Silicon Valley startups, I've worked on a dozen or more marketing product…

Demanding Views June 2
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Regie.ai Closes A-Round Funding With $6M Investment

Regie.ai Closes A-Round Funding With $6M Investment

Regie.ai, a generative AI software-as-a-service (SaaS) platform that streamlines enterprise organizations' content creation workflows, closed its A Round…

Financial News February 9
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Event Marketing Platform Samaaro Raises Seed Funding

Event Marketing Platform Samaaro Raises Seed Funding

Samaaro, a B2B event marketing SaaS platform provider, raised a seed funding round led by SucSEED Indovation Fund…

Financial News January 3
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Jotform Launches New Feature: ‘Jotform Teams'

Jotform Launches New Feature: ‘Jotform Teams’

Jotform, an online forms SaaS solution, released Jotform Teams, a shared workspace for forms and data. The platform…

Industry News November 15
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Inriver Extends Digital Shelf Analytics Capabilities With Channel Insights

Inriver Extends Digital Shelf Analytics Capabilities With Channel Insights

Inriver, a SaaS company, released inriver Channel Insights, a new digital shelf analytics (DSA) capability designed to enable all users…

Industry News October 27
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Appier Finalizes Acquisition Of Woopra

Appier Finalizes Acquisition Of Woopra

Appier, an artificial intelligence (AI) software-as-a-service (SaaS) company, finalized its acquisition of Woopra, a customer journey analytics SaaS company.…

Industry News October 12
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3 Steps For Translating Market Insights Into Growth Strategy

3 Steps For Translating Market Insights Into Growth Strategy

How are you setting up your sales organization to thrive over the next five years? If you lead…

Demanding Views July 26
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LeanData Appoints Franco Anzini As COO

LeanData Appoints Franco Anzini As COO

LeanData, a modern revenue orchestration platform, named Franco Anzini as its Chief Operating Officer (COO). In his new role,…

Industry News April 26
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RevenueBase Gains $6M In Seed Funding To Expand B2B Data Offerings

RevenueBase Gains $6M In Seed Funding To Expand B2B Data Offerings

RevenueBase, a B2B SaaS data solution for sales and marketing teams, raised $6 million in a seed funding…

Industry News April 12
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Sitecore Reveals Updated Product Suite Following Several Acquisitions

Sitecore Reveals Updated Product Suite Following Several Acquisitions

Sitecore, an end-to-end digital experience software provider, fully integrated the core products from its acquisitions of Boxever, Four51, Moosend and Reflektion into its…

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