New Era Of Lead Nurturing Focuses On Segmentation, Targeted Content
For many marketers, lead nurturing still consists of drip email campaigns that spit out the same series of…
Industry News August 14
Latest In: segmentation
Lack of Information And Process Hinders Channel Sales Team, Research Shows
A lack of information available to channel sales executives accounts is resulting in an extreme loss of revenue…
Industry News July 1
3 Steps to Shorten the Sales Cycle with Persona-Driven Marketing
By Mike Gospe, Co-Founder & Principal, KickStart Alliance We are victims of our own desire to sell to…
Demanding Views June 29
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
