Latest In: Account-Based Marketing

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What the 2026 ABM Benchmark Survey Reveals About B2B Growth Strategy

Key Takeaways ABM has graduated from a niche tactic into a core growth engine, with 56% of respondents…

Blog June 18
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Sprouts.ai Raises $9M Pre-Series A Led by True Global Ventures and Accel

Key Takeaways: Sprouts.ai is positioning itself as an AI-native replacement for fragmented B2B revenue tech stacks by combining…

News Brief June 16
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Demandbase To Cut Through AI Hype In B2BMX Summer Camp ABM Session

Key Takeaways: Demandbase’s B2BMX Summer Camp session positions AI in ABM as a practical discipline, urging marketers to…

Blog June 9
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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2026 Account Based Marketing (ABM) Benchmark Survey Findings

2026 ABM Benchmark Survey: AI’s Biggest Impact Is Personalization At Scale

Key Takeaways AI is influencing ABM across the lifecycle, with the strongest impact in personalization, account selection, and…

Blog June 3
#B2BMX Summer Camp account-based marketing AI AI marketing artificial intelligence B2B marketing buyer influence Demand Gen Report demand generation go to market strategy marketing webinars
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B2BMX Summer Camp 2026 Set to Help Marketers “Build Once, Multiply Impact”

Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…

Blog June 1
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2026 Account Based Marketing (ABM) Benchmark Survey Findings

2026 Account Based Marketing (ABM) Benchmark Survey Findings: ABM Moves Beyond Pilot Stage, With AI Powering Smarter Execution

Key takeaways ABM has moved beyond the pilot stage and is now an established part of the modern…

Blog May 27
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Vereigen Media Launches Revenue-First Demand Generation Programs

Key Takeaways: Vereigen Media introduced Revenue-First Demand Generation Programs to help B2B marketers move beyond MQL-focused strategies and…

News Brief May 26
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Madison Logic CEO Keith Turco on AI, SaaS Expectations, and the Future of Performance Marketing

Key Takeaways Madison Logic CEO Keith Turco said AI can speed execution, but its value depends on the…

Feature May 18
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Deadline to take Our ABM Survey Extended

Key Takeaways: ABM professionals have a unique opportunity to influence and set industry benchmarks by participating in the…

Blog May 12
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Demandbase Launches Premier+ Partner Tier, Names Marketbridge Inaugural Partner

Key Takeaways: Demandbase introduces the Premier+ Partner Tier, selecting Marketbridge as its first partner to enhance AI-driven go-to-market…

News Brief May 7
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Influ2 Launches Contact-Level GTM Orchestration

Key Takeaways: Influ2 introduces contact-level orchestration, enabling personalized actions based on individual buyer signals. New capabilities include omni-channel…

News Brief May 6
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