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buyer engagement content marketing Content Strategies interactive content Lattice Engines Lenovo
B2B Marketers Leverage Interactive Content For Relevant Buyer Experiences

B2B Marketers Leverage Interactive Content For Relevant Buyer Experiences

B2B buyers want more interactive content to help them make their buying decisions, and companies such as Lenovo…

Industry News August 19
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Unmetric Unveils Competitive Analysis Tool For Social Channels

Unmetric Unveils Competitive Analysis Tool For Social Channels

Unmetric, a social media analytics startup, launched a competitive intelligence mobile application designed to provide B2B marketers with…

Industry News August 11
Acquisition Content automation content creation content marketing SurveyMonkey TechValidate
SurveyMonkey Acquires TechValidate To Expand Content Creation Offerings

SurveyMonkey Acquires TechValidate To Expand Content Creation Offerings

SurveyMonkey, an online survey and data insights platform provider, has acquired TechValidate, a marketing content automation solution, for…

Industry News August 10
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