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Latest In: Content Strategy

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Study: 85% Fail To Connect Their Content To Business Value

Forrester Research unveiled the results of its latest study, which revealed that while many B2B marketers are embracing…

Industry News July 21
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#LLCSeries: Benchmarking The Buyer’s Journey

Demand Gen Report will be holding the inaugural Lead Lifecycle Series #LLCSeries, a week-long series of webinars offering…

Industry News July 14
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Marketers Turn to Bite-Sized, Social Content To Appeal To Millennials

B2B marketers have long segmented their audiences by role, industry and company size, among other criteria. Some progressive…

Industry News July 9
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