Latest In: Content Strategy
ABM Content automation Demandbase LookBookHQ marketing automation
Account-based marketing (ABM) technology provider Demandbase leveraged LookBookHQ, a content marketing automation platform, to help create bundled content…
Case Studies
June 28
Acquisition Badgevill Badgeville CallidusCloud customer engagement performance management solutions sales collaboration
Callidus Software, a cloud-based marketing, sales and customer experience solution provider, has acquired the technology assets of enterprise…
Financial News
June 28
Akoonu buyer journey content audits content gap analysis content inventories Content Strategy Inc Content4Demand funnel personas
As B2B companies continue to invest more and more resources, time and energy into content, many are starting…
Industry News
June 22