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The #B2Bbuzz: Optimizing Content Across The Buying Journey

The #B2Bbuzz: Optimizing Content Across The Buying Journey

Content is a crucial element to helping B2B buyers make purchasing decisions. The most effective content provides education…

Blog August 15
ActOn Software listening and reporting features. Marketing analytics marketing automation said the Advanced Social Media Module will provide deeper insight into the user's social media marketing initiatives and includes content publishing Social Media Analytics social media campaigns
Act-On Software Launches Analytics Module For Social Media Campaign Execution, Measurement

Act-On Software Launches Analytics Module For Social Media Campaign Execution, Measurement

Act-On Software launched a social media module as part of its marketing automation tool. The company said the…

Industry News August 10
content management customer engagement highspot Jeff Day Sales Enablement
Sales Enablement Revolution: How Designing For Usability Drives 10x Value

Sales Enablement Revolution: How Designing For Usability Drives 10x Value

A revolution is happening in sales enablement, breaking the logjams of the past to help organizations achieve double-digit…

Demanding Views August 5
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