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Latest In: Data Strategies

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CCPA Countdown: B2B Brands Prepare Compliance Steps And Look For Longer Term Trust Payoffs With Customers

CCPA Countdown: B2B Brands Prepare Compliance Steps And Look For Longer Term Trust Payoffs With Customers

A little over a year has passed since the General Data Protection Regulation (GDPR) took effect, but marketers…

Industry News July 24
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Pernix Offers Comprehensive Performance Marketing Attribution Solution

Pernix Offers Comprehensive Performance Marketing Attribution Solution

Pernix is a digital marketing attribution application solution that aims to give advertisers complete control over performance marketing…

Solution Spotlight July 22
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Study: One In Five Businesses Loses Revenue & Customers Because Of Mishandled Data

Study: One In Five Businesses Loses Revenue & Customers Because Of Mishandled Data

Poor data practices continue to be a detriment to any company’s success, according to a new report from…

Industry News July 2
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