Yes& Acquires Modo Modo, Expanding B2B Marketing Presence
Key Takeaways Yes&’s acquisition of Modo Modo expands its B2B marketing capabilities in branding, omnichannel media, sales enablement…
News Brief July 9
Latest In: Growth Marketing
How Adwave Enabled Patriot Auto Group to Expand Its Reach, Grow Sales With CTV: Demand Gen Report Case Study
Key Takeaways Patriot Auto Group used AI-generated connected TV ads to lift showroom visits 34% in four months,…
Case Studies July 9
Circana Report Details Business Value of Influencer Marketing
Key Takeaways Circana’s research shows influencer marketing can be measured against other media channels using sales impact and…
News Brief July 2
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