Over Half of Marketers Send Paid Traffic to the Wrong Destination Pages
Key Takeaways Unbounce and Ascend2 found that many B2B marketers still send paid traffic to generic pages, weakening…
News Brief August 10
Latest In: Growth Marketing
From Pilot Projects to Progress: Making AI Innovation Stick Across The Organization
Key Takeaway The B2B companies falling behind on AI aren’t short on advanced technologies. They’re short on infrastructure—…
Demanding Views July 31
Adwave Launches New AI Video Generator Built on Its CTV Ad Technology
Key Takeaways Adwave’s Wavemaker turns any text prompt, URL, file or topic into a scripted, voiced and scored…
News Brief July 30
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