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StackAdapt Launches New In-Game Channel

StackAdapt Launches New In-Game Channel

StackAdapt is a self-serve programmatic advertising platform that launched a new channel for in-game inventory, available globally to…

Solution Spotlight October 24
demand generation marketing measurement marketing measurement & attribution revenue strategies ROI
Measuring The Wrong Things Makes Marketing The First Investment To Go

Measuring The Wrong Things Makes Marketing The First Investment To Go

Any job involves putting yourself out there and taking risks. In marketing, where practitioners move between art and…

Demanding Views October 21
Demand Metric Integrate marketing budgets precision demand marketing research
New Integrate Report Suggests Need For Precision In Marketing

New Integrate Report Suggests Need For Precision In Marketing

Integrate, a company that specializes in precision demand marketing, released “The State of B2B Marketing Budgets 2022,” which revealed…

Industry News October 12
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