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Latest In: Marketing Operations

Gartner
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57% Of Marketers Prioritizing Digital Paid Media In 2024: Gartner Research

Despite marketing budgets falling to just 8% of overall company revenue, marketers are taking that little flexibility in…

Industry News May 14
Demandbase
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Less Waste, More Revenue: How To Grow A Higher Quality Pipeline

If marketers and salespeople have one commonality, it’s that their pipeline invariably includes a high percentage of companies…

Demanding Views April 5
2X
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How To Solve The Marketing Resource Paradox & Actually Do More With Less

It’s a common understanding that adequate resources are essential for making an impact — but today’s marketing leaders…

Demanding Views March 29
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