Latest In: Case Studies

AI roleplay AI sales training B2B sales call scoring Conversation Intelligence rep onboarding Revenue operations sales coaching Sales Enablement sales performance
How AI Roleplay, Automated Call Scoring Boosted Sales Performance

How AI Roleplay, Automated Call Scoring Boosted Sales Performance by 100%

Key Takeaways Requiring reps to hit a scoring benchmark against AI buyers before touching qualified leads doubled lead…

Case Studies October 1
agentic AI AI agents CommerceIQ Content automation CPG marketing digital shelf e-Commerce Newell Brands PIM product content Retail media
CommerceIQ Helps Newell Brands Automate Product Content Workflows

CommerceIQ Helps Newell Brands Automate Product Content Workflows

Key Takeaways CommerceIQ built a custom AI Content Agent for Newell Brands in under 80 days, cutting product…

Case Studies August 27
Channel Marketing ecosystem intelligence go to market strategy GTM playbooks partner marketing partner strategy Predictive marketing SaaS partnerships
How Kameleoon Used PartnerBridge to Scale Partner Strategy Without Adding Headcount

How Kameleoon Used PartnerBridge to Scale Partner Strategy Without Adding Headcount

Key Takeaways PartnerBridge cut Kameleoon’s GTM playbook creation from days to minutes, letting a lean partnerships team scale…

Case Studies August 20
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B2BMX 2026 Keynote Address Dane Valey Open AI

OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
AI agents chat commerce conversational AI fan engagement measurement and attribution Revenue operations sports marketing ticket sales
How Mississippi State, Dallas Stars Used Satisfi Labs’ AI Chat to Drive Ticket Sales, Fan Engagement

How Mississippi State, Dallas Stars Used Satisfi Labs’ AI Chat to Drive Ticket Sales, Fan Engagement

Key Takeaways Treating conversational AI as a revenue channel rather than a support tool helped the Dallas Stars…

Case Studies August 6
AI marketing customer data First-party Data growth marketing personalization QR codes restaurant marketing retention marketing
How Simply Fish Used Dishio to Drive Measurable Growth

From Promotions to Personalization: How Simply Fish Used Dishio to Drive Measurable Growth

Key Takeaways Simply Fish grew overall sales by roughly 25% over 18 months by shifting spend away from…

Case Studies July 23
AI-generated creative auto retail brand awareness connected TV CTV advertising geographic targeting small business marketing streaming TV ads
Adwave Patriot Auto Group CTV

How Adwave Enabled Patriot Auto Group to Expand Its Reach, Grow Sales With CTV: Demand Gen Report Case Study

Key Takeaways Patriot Auto Group used AI-generated connected TV ads to lift showroom visits 34% in four months,…

Case Studies July 9
attribution B2B events customer engagement event measurement event strategy Marketing analytics Property Finder salesforce integration Samaaro
Samaaro Property Finder Case Study The procedure of registration at a conference or event, where participants are provided with identification and an electronic pass.

How Samaaro Helped Property Finder Turn Global Event Portfolio Into a Measurable Engagement Channel

Key Takeaways: Property Finder transformed events from standalone experiences into a measurable engagement channel by connecting attendee behavior…

Case Studies June 18
B2B data BDR teams contact data data enrichment EMEA sales insightsoftware Lusha multithreading outbound sales pipeline generation sales acceleration sales intelligence
insightsoftware’s Lusha Success Multiethnic Chief Financial Officer Holding a Meeting with a Group of Fintech Investors. Diverse Team of Managers, Analysts and Board Members Having a Meeting in Front of Big Digital Screen

From Limited Contact Coverage to Closed Deals: insightsoftware’s Lusha Success

Key Takeaways insightsoftware improved EMEA contact data quality with Lusha, helping BDR teams reach the right buyers faster…

Case Studies June 4
branded search Fermenta health and nutrition multi-brand marketing organic growth Popcorn.co short-form video video automation YouTube marketing
Fermenta’s decision to use Popcorn.co Creative producer planning about his upload video to youtube and Editing vlog of his on macbook pro for create youtube channel of business.

Fermenta Scales Its YouTube Presence Across Three Brands With Popcorn.co: DGR Case Study

Key Takeaways Fermenta used Popcorn.co to scale short-form YouTube publishing across three brands, helping the company maintain steady…

Case Studies May 21
Anteriad Growth Accelerator B2B Growth channel orchestration data-driven marketing incrementality testing
Case Study RTIC Hero Case Study RTIC Hero

RTIC Outdoors’ Journey to Sustained B2B Growth Powered by Anteriad

Key Takeaways RTIC Outdoors achieved 11% B2B growth using Anteriad Growth Accelerator’s data-driven marketing. Incrementality testing and channel…

Case Studies April 23
B2B marketing campaign execution marketing automation marketing partnership team expansion
Demand Spring Gem Case Study Software development team collaborating on coding and project planning in a modern office environment

Scaling B2B Marketing: The Gem and Demand Spring Story

A common issue for fast-growing companies is that, despite a growing head count, certain aspects of marketing are…

Case Studies April 9
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