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AI artificial intelligence Chris Li Sales performance management Xactly Xactly Design Xactly Extend Builder Xactly Reporting
Sales performance management and report concept. Drive sales performance to optimize sales team's capabilities and optimize the window opportunity for the sale. Improve sales efficiency, agile CRM.

Xactly Design Available with Two New Solutions

Xactly has announced the general availability release of Xactly Design, an industry-first product for incentive plan design, and…

News Brief April 29
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How Adobe is Modernizing B2B Content Operations

B2B content demands are skyrocketing, but most teams are stuck in outdated models that slow them down, perpetuate…

News Brief April 29
Demandbase Demandbase On Developer Portal GTM Marketplace Portal Michael Wilczak Workato
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Demandbase Unveils Marketplace and Developer Portal

Demandbase has made available its Marketplace and Developer Portal, a hub for integrations and partners built to simplify…

News Brief April 28
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Gong AI Trainer

Gong Launches News AI Agents to Deliver Revenue Impact

Business leaders are under pressure to deliver value with artificial intelligence (AI) agents, but are struggling to operationalize…

News Brief April 24
Goldcast Goldcast Recording Studio Palash Soni video content Video Podcasts webinars
Video marketing platform. Video creation tools, start an engaging B2B online marketing campaign.

Goldcast Launches Recording Studio for B2B Content Teams

Goldcast, the AI-powered B2B video content platform, is now offering Goldcast Recording Studio, empowering B2B marketers to create…

News Brief April 21
AI-Powered B2B Advertising: Alexis Carroll Cline Aptarro B2B Marketing Exchange West B2B Pipeline Growth Camile Turner Campaign Performance: Measuring What Really Matters Content Daniel Raskin Demandbase Email Emerald Emerald Studio Fred Sass Gracey Cantalupo Hannah Jordan Heinz Marketing Jenna Abrams Juan Alvarado Lori Culliton Master Campaign Optimization Matt Heinz Mperativ personalization Pipeline Growth printfection Security Compass Sheri Butts Strategic Gifting Valvoline Global
2025 B2B Campaign Optimization Series

Demand Gen Report’s 2025 Campaign Optimization Webinar Series Kicks Off Today

Today is the day as our  Master Campaign Optimization begins with three webinars from leaders in the B2B…

News Brief April 21
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Podcast Power: Dynamic Studio Conversations in Graphic Movie Animation Poster Style

Madison Logic Bolsters Product Portfolio with ABM Audio Advertising 

Madison Logic, a leading global digital Account-Based Marketing (ABM) activation platform, announced the launch of ABM Audio Advertising…

News Brief April 17
AI artificial intelligence Bound DemandJump DemandScience Greg Jordan personalization
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DemandScience Acquires Bound, DemandJump

DemandScience has acquired two companies to further their investments in AI-driven products that provide marketers with intelligent predictive…

News Brief April 14
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HubSpot Launches New Features to Help SMBs

Many businesses, especially small and medium sized businesses (SMBs), don’t know where to start with AI. And with…

News Brief April 10
2025 B2B Campaign Optimization Series AI-Powered B2B Advertising: The Future of Targeting and Personalization Aptarro campaign performance Campaign Performance: Measuring What Really Matters Carroll Cline Crafting Content That Maximizes C-Suite Impact. Daniel Raskin Demandbase Emerald Emerald Studio gifting Gracey Cantalupo Hannah Jordan Jenna Abrams Juan Alvarado Klaudia Tirico Lori Culliton Mperativ Rebrand to Retention: Building Aptarro’s Brand Loyalty with Strategic Gifting Sheri Butts
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Two More Webinars Added to Master Campaign Optimization in 2025 Series

When asked to rank their organization’s top priorities, 75% of respondents to Demand Gen Report’s Benchmark Study cited Improving Campaign…

News Brief April 8
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Informa TechTarget, Demandbase Announce Strategic B2B Marketing Partnership  

Informa TechTarget and Demandbase have entered into a strategic partnership designed to help mutual customers drive better business…

News Brief April 3
2025 B2B Campaign Optimization Series AI-Powered B2B Advertising: The Future of Targeting and Personalization Alexis Carroll Cline Crafting Content That Maximizes C-Suite Impact. Demandbase Emerald Emerald Studio Hannah Jordan Jenna Abrams Juan Alvarado Lori Culliton Sheri Butts
2025 B2B Campaign Optimization Series

Master Campaign Optimization in 2025 with Webinar Series this Month

Success in B2B marketing isn’t just about playing the game — it’s about playing it smarter than your competitors. To that end, Demand Gen Report…

News Brief April 1
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