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SalesboxAI GTM Tool Adobe

SalesboxAI Launches Unified Agentic Signal-Driven GTM Platform,

Key Takeaways: SalesboxAI launched a unified, AI-native GTM platform that uses copilots and specialized agents to coordinate marketing,…

News Brief May 20
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Business People Using Artificial Intelligence.

Gartner: As AI Saves Time, Sales Organizations Fail to Reinvest Time in High-Value Activities

Key takeaways Gartner found a major “reinvestment gap” in sales: AI is creating measurable time savings, but most…

News Brief May 19
AI AI marketing artificial intelligence benchmark survey brand discovery brand verification ChatGPT consumer trust customer reviews Idea Grove Idea Grove 2026 Study: How Consumers Verify AI-Recommended Brands press coverage search rankings
Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions A laptop screen cluttered with excessive open tabs and windows, symbolizing digital overload, internet addiction, multitasking stress, and information overwhelm in the modern world

Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions

Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…

News Brief May 18
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AI in Marketing Ashley Faus B2B marketing B2BMX 2026 Benedict Evans brand trust Dane Vahey Demand Gen Report Elfried Samba human connection keynote addresses YouTube
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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Connected TV Circana’s research friendship, people, technology and entertainment concept A mother and son holds a smartphones in theirs hands using a DLNA in the living room in front of the TV, enjoying numerous content over

How Marketers Can Win as TV and Ecommerce Converge

Key Takeaways: Circana’s research shows Connected TV (CTV) is evolving into a commerce-enabled channel, delivering 15% higher ROAS…

News Brief May 14
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Greenfire Strategy Acquires 21b Consulting B2B marketing strategy concept. business to business, E commerce, Professional business and commerce collaboration. Person holding B2B icon on virtual screen.

Greenfire Strategy Acquires 21b Consulting, Deepening Growth Capabilities for Mid-Market Clients

Key Takeaways: Greenfire Strategy expands capabilities by acquiring 21b Consulting, enhancing HubSpot implementation and revenue operations. The acquisition…

News Brief May 13
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G2 Unveils Tools to Build Trust in AI Answer Era Woman using a laptop computer chatting with an artificial intelligence asks for the answers. Chat Bot, AI technology concept illustration

G2 Unveils Tools to Build Trust in AI Answer Era

Key Takeaways: G2 introduces tools like the Model Context Protocol (MCP) to enhance AI-driven buying with trusted data…

News Brief May 13
AI AI buying artificial intelligence B2B services marketplace buyer discovery ChatGPT app Clutch marketplace data service provider search verified reviews
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Clutch Launches First B2B Services Marketplace App on ChatGPT

Key Takeaways: Clutch launched a ChatGPT app that brings verified B2B service provider data into AI conversations, helping…

News Brief May 12
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Gong Transparency in AI A Group of Professionals Collaborating on AI Ethics, Safety, Justice, and Transparency with Charts and Data Analysis on Laptops and Notebooks. Amity

New Gong Research Reveals Transparency Key to Competitive AI Advantage

Key Takeaways: Transparency in AI outputs is critical, with 58% of companies stalling AI projects due to trust…

News Brief May 12
AI-native platform buyer engagement content management field sales GenieAI revenue effectiveness revenue intelligence Sales Enablement Showpad
Showpad AI Sales Revenue Young woman showing salesman stats on cellphone during informal meeting

Showpad AI Unifies Content, Engagement & Revenue

Key Takeaways: Showpad’s AI-native platform integrates content, engagement, and revenue intelligence to close execution gaps in field sales.…

News Brief May 11
AI AI shopping artificial intelligence consumer behavior cross-channel marketing marketing funnel measurement challenges MiQ second-screen behavior social commerce
MiQ B2B Marketing Funnel Digital marketing for promotion of products with social media, email, website and channel search engine.Attract organic traffic for big sales.

MiQ Report: B2B Marketers Must Replace Funnels With Flexibility

Key Takeaways: MiQ’s report argues the traditional marketing funnel no longer matches real consumer behavior, with 87% of…

News Brief May 11
AI AI messaging artificial intelligence Campaign Optimizer ContinuumGlobal marketing performance Smart Marketing Engine
ContinuumGlobal Campaign Optimizer A strategic email outreach campaign targeting B2B decision makers with personalized messages and offers

ContinuumGlobal Launches Campaign Optimizer to Improve Messaging Performance

Key Takeaways ContinuumGlobal’s Campaign Optimizer is billed as boosting messaging performance, promising a 15% increase in engagement through…

News Brief May 7
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