HG Insights Launches First GEO-powered Software Review Platform for B2B TechVendors
Key Takeaways HG Insights is expanding TrustRadius into HG Customer Voice, a platform that combines verified reviews, technographic…
News Brief August 26
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ZoomInfo, DemandScience Announce Strategic Partnership
Key Takeaways DemandScience and ZoomInfo are partnering to combine intelligence, activation and measurement so customers can put go-to-market…
News Brief August 26
Auxia Launches New Operating System for Marketing Teams
Key takeaways: Auxia launched Agent Studio to help marketers plan, build and launch campaigns through AI agents connected…
News Brief August 25
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
GNW Finds GEO Adoption Accelerating Across B2B Marketing
Key Takeaways GEO has passed the tipping point, with 92% of organizations already experimenting or operationalizing it and…
News Brief August 24
DemandWorks, Demandbase Launch Strategic Integration
Key Takeaways The DemandWorks-Demandbase integration connects account intelligence and buying signals directly to multi-channel activation so teams can…
News Brief August 19
Epoch Launches EpochX To Help Marketers Measure Event-Driven Pipeline
Key Takeaways Epoch is expanding into external marketing events with EpochX, a platform designed to connect registrations, attendance…
News Brief August 18
Consumers Lack Trust in AI Search Results: WordPress
Key Takeaways WordPress’s survey found 74% of enterprise decision-makers say AI discoverability is a priority, yet only 17%…
News Brief August 18
Informa TechTarget Launches B2B AI Authority Index
Key Takeaways Informa TechTarget’s B2B AI Authority Index is designed to help marketers evaluate how well their brands…
News Brief August 17
Wunderkind, Cordial Partner to Integrate Autonomous Marketing and Cross-Channel Customer Engagement
Key Takeaways The integration turns anonymous traffic into revenue by pairing Wunderkind’s identity graph with Cordial’s orchestration, recognizing…
News Brief August 17
GetWhys Grounds AI GTM Content in Buyer Intelligence
Key Takeaways GetWhys is positioning buyer intelligence as the quality-control layer for AI-generated GTM content, helping teams validate…
News Brief August 13
Demandbase: ChatGPT Referrals to B2B Websites Nearly Quadrupled in a Year
Key Takeaways ChatGPT is rapidly becoming a major B2B referral source, with monthly visits to Demandbase-tracked websites rising…
News Brief August 12
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