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Business to Business Collaboration Concept Featuring Human and AI Partnership for Modern Innovation and Growth

pharosIQ Rolls Out atlasIQ Intelligence Engine

pharosIQ unveiled the latest evolution of its atlasIQ Intelligence Engine, the proprietary technology redefining how marketers identify, engage,…

News Brief November 18
ICP ideal customer profile Lift in Branded Search Volume OneScreen.ai OOH advertising Out-of-home Advertising Pipeline Acceleration Spikes in Web Traffic The State of B2B Out-of-Home Advertising Adoption Wynter
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Is a $50 Billion Channel Being Ignored by B2B Marketers?

A new survey found B2B marketers are undervaluing Out-of-Home (OOH) advertising despite a significant portion of companies secretly…

News Brief November 18
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Goldcast Launches Agentic Video Editor

Goldcast launched the first in a new line of agentic products designed to work like teammates, not tools.…

News Brief November 17
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B2B Marketers Lacking Resources to Meet Demands: POM Report

A new report from POM Marketing reveals a significant disconnect as B2B teams face greater pressure to deliver…

News Brief November 17
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"Advancing Media Campaigns: Strategic Insights into Consumer Behavior Management and Programmatic Ad Buying"

AdLib, Curated.Media Look to Streamline Programmatic Buying

To tackle programmatic fragmentation from both sides of the transaction, AdLib, provider of the leading demand-side platform (DSP)-agnostic…

News Brief November 11
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GenAI Overtakes Search for a Quarter of B2B Buyers: Report

Generative artificial intelligence (GenAI) has overtaken traditional search for a quarter of B2B buyers, according to research from…

News Brief November 11
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ZoomInfo, Markaaz Partner on Unified, AI-enabled Platform 

ZoomInfo is partnering with Markaaz, to deliver a comprehensive, artificial intelligences (AI)-powered B2B data solution that unifies sales…

News Brief November 10
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Data Accessibility Affecting AI Adoption for B2B Marketers: Hightouch

A new report from Hightouch found that even though marketers most often cite tools as their top pain…

News Brief November 10
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Dreamdata Raises $55M to Empower B2B Marketers to Own Revenue

Dreamdata recently closed a $55 million Series B funding round. A B2B activation and attribution platform that gives…

News Brief November 6
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StackAdapt Launches General Availability of Martech Suite

StackAdapt announced the general availability (GA) of its MarTech suite, marking a major milestone in the company’s evolution…

News Brief November 6
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Bombora Debuts Curated Ecosystem Audiences

Bombora has launched Curated Ecosystem Audiences, a first-of-its-kind expansion of its B2B digital audience solutions. With its new…

News Brief November 4
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TrustRadius Goes Beyond the B2B Buzzwords with New AI Tools Report

A new research report from TrustRadius focused on helping  B2B companies better understand the tech landscape to match…

News Brief November 4
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