AI in Marketing Authentic Storytelling B2B marketing Business Decision-Makers Creator-Led Campaigns e-Commerce entrepreneurs Freelance Consulting SMB Owners Snapchat social media
B2B buyers consume content across multiple platforms at all hours of the day. A rigid, single-channel strategy simply…
News Brief
March 31
AI Visibility Audit AI-driven content strategy Answer Engine Optimization B2B buyer engagement B2B Marketing Innovation Brand visibility optimization Generative Engine Optimization GEO Topic Planner Informa TechTarget news Zero-click search trends
Informa TechTarget recently announced the launch of two new content strategy solutions: the AI Visibility Audit and the…
News Brief
March 30
AI Search Optimization AI-Powered Search artificial intelligence B2B Buyer Experience B2B Digital Transformation B2B ecommerce customer expectations customer experience digital transformation Ecommerce Site Search Ecommerce Trends Search And Discovery
Artificial intelligence (AI)-powered search is no longer a ‘nice to have,’ but a foundational capability for B2B e-commerce,…
News Brief
March 30
AI in Marketing B2B marketing B2BMX 2026 buyer journey creative marketing digital engagement go to market strategy marketing innovation marketing strategies personalization
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog
March 17
33Across CPO ad tech leadership Adswerve CEO AI marketing innovation Apollo.io leadership B2B advertising B2B marketing leadership demand generation DemandScience executives digital advertising technology executive appointments go to market strategy growth marketing marketing operations marketing technology executives PubMatic CMO TECH B2B Marketing appointments
Adswerve Appoints Tom Zawacki as Chief Executive Officer Apollo.io Names Matt Curl as Chief Executive Officer PubMatic Selects…
News Brief
March 26
ad experiments advertising optimization AI advertising AI personalization AI-driven campaigns B2B Growth B2B marketing Google Ads LinkedIn Ads Multiply omni-channel advertising Self-Learning Ads
Multiply, touted as the first artificial intelligence (AI)-native media agency for B2B companies, has emerged from stealth with…
News Brief
March 26
AI in Marketing authentic connections B2B marketing strategy B2BMX 2026 Chris Rack insights demand generation DemandView direct mail resurgence email marketing challenges event strategy human engagement Marketing Pitfalls personalized marketing synthetic content
The rapid integration of artificial intelligence (AI) has fundamentally shifted how organizations approach revenue generation. However, as automation…
Feature
March 26
ContinuumGlobal dark mode rendering email deliverability email marketing email personalization enterprise marketing Inbox Monster marketing operations personalization QA tools real-time rendering Smart Marketing Engine
ContinuumGlobal announced a strategic partnership that directly integrates Inbox Monster’s rendering and quality tools into ContinuumGlobal’s Smart Marketing…
News Brief
March 25
1mind partnership AI forecasting AI sales tools buyer engagement Clari + Salesloft Pipeline Acceleration predictive revenue system revenue intelligence revenue orchestration Sales Enablement
Clari + Salesloft has entered into a strategic partnership with 1mind that integrates Clari + Salesloft’s innovative Predictive…
News Brief
March 25
B2B buying trends B2B marketing decision-making marketing strategies online communities peer validation Reddit Reddit research SurveyMonkey trust in business
A joint survey from SurveyMonkey and Reddit showcase a fundamental shift in how business decisions are made as buyers…
News Brief
March 24
AI-native marketing platform AI-powered marketing solutions audience data solutions B2B growth solutions CTV advertising measurable campaign optimization OneMagnify acquisition Optimal acquisition paid media expansion paid search Paid Social performance marketing programmatic advertising
OneMagnify, a leader in artificial intelligence (AI)-enabled marketing solutions, recently acquired the performance marketing business of Optimal, a…
News Brief
March 23
ad performance advertising platforms B2B advertising B2B marketing customer journey Dreamdata LinkedIn marketing benchmarks paid social budgets ROAS
LinkedIn stands alone among major advertising platforms in delivering positive returns for B2B marketers, according to a recent…
News Brief
March 23