6sense to OfferAI-Recommended Leads, Measurable ROI in August
Key Takeaways 6sense’s new AI-Recommended Leads feature closes the gap between account engagement and sales action by surfacing…
News Brief July 27
Latest In: Industry News
Typeface’s Satya Krishnaswamy on Why AI Agents Stall Before They Scale: The Demand Gen Report Q&A
Key Takeaways AI has made content creation one of the fastest parts of campaign production, but approvals, compliance…
Feature July 27
Vidmob360 Looks to Bring Creative Intelligence Into the AI Advertising Era
Key Takeaways Vidmob launched Vidmob360, a composable intelligence layer that embeds creative data into the AI systems, enterprise…
News Brief July 23
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
Conductor Introduces System of Record for AEO
Key Takeaways: Conductor’s new AI Search Performance capabilities are designed to help marketers understand not just where their…
News Brief July 22
Zoom Updates Revenue Accelerator to Help Teams Connect
Key Takeaways Zoom has expanded Revenue Accelerator with AI-powered capabilities that support sellers before, during and after customer…
News Brief July 22
Salesforce Unveils New B2B Commerce Suite with Agentic Buying, AI Search
Key Takeaways Salesforce built a 24/7 Buyer Agent directly into B2B Commerce on Agentforce, letting customers find products,…
News Brief July 21
Adstra Launches ID Connection Strength
Key Takeaways Adstra’s new ID Connection Strength scoring framework helps advertisers assess identity-link quality before activation, addressing costly…
News Brief July 21
commercetools Partners with Mirion Technologies on B2B Commerce AI Agent
Key Takeaways The commercetools B2B Intake Agent, built with Mirion Technologies, ingests order requests across emails, PDFs, spreadsheets,…
News Brief July 20
HubSpot’s Angie O’Dowd on How AI Is Redefining the Partner Role Beyond Implementation: DemandGenReport.com Q&A
Key Takeaways HubSpot’s State of Ecosystems 2026 report projects the partner opportunity could reach $42 billion by 2030,…
Feature July 20
Study Finds Demand Programs Aligned with Buyer Signals Deliver 93% More Engagement
Key Takeaways Demand programs aligned with buyer intent signals produced significantly more engagement, more leads per account, and…
News Brief July 16
TechnologyAdvice Names Zach Jones CEO, Expands Commercial Leadership Team
Key Takeaways TechnologyAdvice named Zach Jones CEO as it expands into a modern B2B media and marketing services…
News Brief July 16
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