Gartner: 67% of B2B Buyers Prefer a Rep-Free Experience
Buyers want to engage on their own terms as 67% of B2B buyers state that they prefer a…
News Brief March 17
Latest In: Industry News
Informa TechTarget Names Patrick Martell Chair
TechTarget, a leading growth accelerator for the B2B Technology sector, announced that Patrick Martell become a non-executive director…
News Brief March 16
B2BMX 2026 Keynote: Ashley Faus on Ditching the Funnel for a Marketing Playground
For Ashley Faus, the favorites pieces of the childhood playground are what B2B marketers need to rediscover in…
Feature March 16
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
B2BMX 2026: OpenAI’s Dane Vahey Urges B2B Marketers to Adopt a Builder Mindset
B2B marketers heard from one of their own when OpenAI’s Head of B2B marketing detailed their professional capabilities…
Feature March 11
Vereigen Media Focused on Modern Approach to Content Syndication
B2B marketing organizations are facing growing pressure to prove real audience interest. To solve this problem, Vereigen Media…
News Brief March 10
Infuse, InkHub Partner to Deliver the First True End-to-End 1to1 Buyer Experience
Infuse, a global leader in B2B demand generation, and InkHub, creator of the AI-powered 1to1 Content personalization platform,…
News Brief March 10
B2BMX 2026 Keynote: Elfried Samba Looks to Bring the Sexy Back to B2B Marketing
In an industry where technology plays a fundamental role when it comes to output and performance, Elfried Samba…
Feature March 10
B2BMX 2026: Benedict Evans Explores the Next Major Platform Shift, Business Impacts of AI
Benedict Evans, one of the most trusted and influential independent analysts in for artificial intelligence (AI), put in…
Feature March 9
DemandScience’s Content-IQ Increases AI Visibility for B2B Brands
DemandScience has launched Content-IQ, a proprietary system designed to help B2B organizations restore authority, improve artificial intelligence (AI) visibility,…
News Brief March 9
Labs by Demandbase Publishes New GTM-centered Report
In the ever-evolving world of B2B marketing and sales, understanding what truly drives revenue has often been a…
News Brief March 9
ZoomInfo’s Waterfall Eliminates Data Gaps in GTM Workflows
ZoomInfo recently announced the availability of Waterfall Enrichment, a new capability within its GTM Studio that is designed…
News Brief March 5
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
