CMO’s New Content Priorities to Win Influence as Search Declines
B2B tech content marketing officers (CMOs) are resetting their strategies due to the diminishing effect of traditional brand…
News Brief February 2
Latest In: Industry News
B2BMX Keynote Speaker Benedict Evans: Insights on The Next 50 Years of Computing
Benedict Evans, a renowned independent analyst and thought leader in the tech industry, is set to captivate audiences…
Feature February 2
Pipeline360 Launches New B2B Advertising Solution
Leading B2B marketing services partner Pipeline360 has launched Ads360, a next-generation advertising solution to turn B2B media investment…
News Brief January 29
Marketing Movers: Recent Hires at beehiiv, PolyAI, Xactly, Marketbridge and The Pipeline Group
beehiiv Names Preeya Goenka CCO, Dan Krenitsyn COO beehiiv, the newsletter-first operating system for the content economy, announced…
News Brief January 29
Is Your Brand Ready for Answer Engines? Conductor’s Patrick Reinhart on the Shift to AEO/GEO
Digital discoverability is undergoing its most significant transformation in decades, with large language models (LLMs) and artificial intelligence…
Feature January 28
Multi-Channel Marketing Opportunities for Super Sunday
With the New England Patriots set to face off two Sundays from now against the Seattle Seahawks, marketers…
News Brief January 27
Channel99 Introduces AI-Driven Paid Search Optimization for B2B Marketers
Channel99 has launched Paid Search Optimization, a new capability designed to help B2B marketers improve the financial efficiency…
News Brief January 26
Gartner: Only One-Third of Consumers Say GenAI Rivals Search Engines
Only about one-third of consumers believe GenAI chatbots are as effective as search engines for learning new information,…
News Brief January 26
Madison Logic Survey: Detailing The Marriage of AI and Human Touch in Marketing
The priorities of B2B marketers in the coming year will be a combination of prioritizing customer loyalty and…
Feature January 22
The New Rules of Connection: Q&A with B2BMX 2026 Keynote Speaker Ashley Faus
In an era where artificial intelligence can generate content in milliseconds, one critical element remains impossible to automate:…
Feature January 21
New Cordial AI Agents Bridge Gap Between Insight, Action
Cordial announced two new artificial intelligence (AI) agents— focused on email production and data intelligence— designed to automate…
News Brief January 20
Cvent Enters into Agreement to Purchase ON24
Cvent has acquired another content platform built focused on B2B webinars and events. ON24, an intelligent engagement platform…
News Brief January 15
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
