BREAKING NEWS: Seismic Enters Merger Agreement With Highspot
Seismic and Highspot announced on Feb. 12 that they have signed a definitive agreement to merge the companies,…
News Brief February 12
Latest In: Industry News
Performance TV Becomes Advertising’s Top Investment Channel: tvScientific
Performance TV has become the number one channel for advertising investment as marketers face growing pressure to capture…
News Brief February 10
Bombora Expands B2beacon for B2B Campaign Measurement
Bombora is expanding its B2beacon, a digital campaign measurement solution designed to address one of the sector’s biggest…
News Brief February 9
G2 to Acquire Gartner’s Capterra, Software Advice, and GetApp
G2 recently agreed to acquire the software discovery and recommendation platforms Capterra, Software Advice, and GetApp from Gartner.…
News Brief February 9
Intentsify Acquires Salutary Data
Intentsify, a global provider of B2B intent data and signal-based GTM solutions, has acquired Salutary Data, a premier…
News Brief February 5
DemandFlow Announces Partnership with LeadConnector
DemandFlow, an artificial intelligence (AI) powered marketing technology company providing demand generation and growth operations software, has entered…
News Brief February 4
Super Opportunities for Marketers this Sunday: The Demand Gen Report Interview with Typeface’s Jason Ing
The NFL championship game is one of the truly last events that brings large numbers of viewers to…
Feature February 4
Making Impactful Videos in the Age of AI
As artificial intelligence (AI) adoption accelerates, a new survey from video platform Animoto finds marketers risk alienating audiences…
News Brief February 3
CMO’s New Content Priorities to Win Influence as Search Declines
B2B tech content marketing officers (CMOs) are resetting their strategies due to the diminishing effect of traditional brand…
News Brief February 2
B2BMX Keynote Speaker Benedict Evans: Insights on The Next 50 Years of Computing
Benedict Evans, a renowned independent analyst and thought leader in the tech industry, is set to captivate audiences…
Feature February 2
Pipeline360 Launches New B2B Advertising Solution
Leading B2B marketing services partner Pipeline360 has launched Ads360, a next-generation advertising solution to turn B2B media investment…
News Brief January 29
Marketing Movers: Recent Hires at beehiiv, PolyAI, Xactly, Marketbridge and The Pipeline Group
beehiiv Names Preeya Goenka CCO, Dan Krenitsyn COO beehiiv, the newsletter-first operating system for the content economy, announced…
News Brief January 29
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
