ADVERTISEMENT

Latest In: Industry News

AI Visibility Audit AI-driven content strategy Answer Engine Optimization B2B buyer engagement B2B Marketing Innovation Brand visibility optimization Generative Engine Optimization GEO Topic Planner Informa TechTarget news Zero-click search trends
Informa TechTarget Generative Engine Optimization with AI strategy. Corpus

Informa TechTarget Launches Two New Content Solutions

Informa TechTarget recently announced the launch of two new content strategy solutions: the AI Visibility Audit and the…

News Brief March 30
AI Search Optimization AI-Powered Search artificial intelligence B2B Buyer Experience B2B Digital Transformation B2B ecommerce customer expectations customer experience digital transformation Ecommerce Site Search Ecommerce Trends Search And Discovery
Algolia 2026 Ecommerce Report B2b ecommerce business online shopping concept

B2B Organizations Shift from AI Expansion to Optimization in E-commerce Search

Artificial intelligence (AI)-powered search is no longer a ‘nice to have,’ but a foundational capability for B2B e-commerce,…

News Brief March 30
ad spend advertising APIs advertising operations AI advertising Anteriad B2B marketing campaign optimization digital operations growth marketing Joel Horwitz Marketing analytics marketing automation natural language execution paid media campaigns revenue generation Synter
Synter Emerges from Stealth Advanced visual programming interface for AI agent integration, illustrating complex data flow and system architecture

Synter Emerges from Stealth With AI Agent to Execute Paid Media Campaigns

Synter, an agentic advertising operations management platform, has emerged from stealth. The company is focused on growth teams…

News Brief March 27
Get the latest B2B Marketing News & Trends delivered directly to your inbox!
AI in Marketing B2B marketing B2BMX 2026 buyer journey creative marketing digital engagement go to market strategy marketing innovation marketing strategies personalization
b2bmx headshotstories 260309 0002

10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy

B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…

Blog March 17
ad experiments advertising optimization AI advertising AI personalization AI-driven campaigns B2B Growth B2B marketing Google Ads LinkedIn Ads Multiply omni-channel advertising Self-Learning Ads
Multiply Raises $9.5M Social media network ads and internet. SMM, Internet notification. B2B word in speech bubble. B2B marketing. Flat vector illustration

Multiply Raises $9.5M, Focused on B2B Self-Learning Ads

Multiply, touted as the first artificial intelligence (AI)-native media agency for B2B companies, has  emerged from stealth with…

News Brief March 26
AI in Marketing authentic connections B2B marketing strategy B2BMX 2026 Chris Rack insights demand generation DemandView direct mail resurgence email marketing challenges event strategy human engagement Marketing Pitfalls personalized marketing synthetic content
B2BMX Lessons Chris Rack

How to Avoid the AI Trap in Your B2B Marketing Strategy: Lessons from B2BMX 2026

The rapid integration of artificial intelligence (AI) has fundamentally shifted how organizations approach revenue generation. However, as automation…

Feature March 26
ContinuumGlobal dark mode rendering email deliverability email marketing email personalization enterprise marketing Inbox Monster marketing operations personalization QA tools real-time rendering Smart Marketing Engine
ContinuumGlobal Inbox Monster B2B email marketing for business concepts

ContinuumGlobal, Inbox Monster Partner to Redefine Email Precision

ContinuumGlobal announced a strategic partnership that directly integrates Inbox Monster’s rendering and quality tools into ContinuumGlobal’s Smart Marketing…

News Brief March 25
1mind partnership AI forecasting AI sales tools buyer engagement Clari + Salesloft Pipeline Acceleration predictive revenue system revenue intelligence revenue orchestration Sales Enablement
Clari + Salesloft, 1mind Business growth financial chart Graphical depiction highlighting secure data flow mechanisms within scalable

Clari + Salesloft, 1mind Partner to Advance Revenue Orchestration

Clari + Salesloft has entered into a strategic partnership with 1mind that integrates Clari + Salesloft’s innovative Predictive…

News Brief March 25
B2B buying trends B2B marketing decision-making marketing strategies online communities peer validation Reddit Reddit research SurveyMonkey trust in business
Survey Monkey Reddit Survey

Trust is the New Currency in B2B Buying: SurveyMonkey, Reddit

A joint survey from SurveyMonkey and Reddit showcase a fundamental shift in how business decisions are made as buyers…

News Brief March 24
AI-native marketing platform AI-powered marketing solutions audience data solutions B2B growth solutions CTV advertising measurable campaign optimization OneMagnify acquisition Optimal acquisition paid media expansion paid search Paid Social performance marketing programmatic advertising
OneMagnify acquires Optimal Illuminating Business Growth Visualizing success through strategy sales leads and marketing in a modern office with

OneMagnify Acquires Optimal’s Performance Marketing Business

OneMagnify, a leader in artificial intelligence (AI)-enabled marketing solutions, recently acquired the performance marketing business of Optimal, a…

News Brief March 23
ad performance advertising platforms B2B advertising B2B marketing customer journey Dreamdata LinkedIn marketing benchmarks paid social budgets ROAS
Dreamdata LinkedIn Benchmarks Report 2026 Person using tablet with linkedin ads logo

LinkedIn Outperforms All B2B Ad Platforms: Dreamdata

LinkedIn stands alone among major advertising platforms in delivering positive returns for B2B marketers, according to a recent…

News Brief March 23
AI media decisioning audience activation business impact Chalice AI data collaboration Growth Scored Audiences LiveRamp marketing innovation outcome-driven audiences predictive scoring
Chalice AI LiveRamp Growth Scores Businessman Pushing Credit Score Gauge Needle from Poor to Excellent, Concept of Financial Growth, Debt Management, Credit Repair, and Improving Credit History with Credit Card and Coins Vector.

LiveRamp, Chalice AI Partnership Offers Growth Scored Audiences

Chalice AI, the platform-independent AI media decisioning company, has entered into strategic partnership with LiveRamp, the leading data…

News Brief March 19
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series