AEO AI Answer Engine Optimization artificial intelligence Conductor Generative Engine Optimization GEO kpis large language models LLMs marketing budgets Patrick Reinhart ROI search engine optimization SEO The State of AEO/GEO in 2026: CMO Investment Report
Digital discoverability is undergoing its most significant transformation in decades, with large language models (LLMs) and artificial intelligence…
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January 28
Screens Signal Report: Big Game Edition Super Bowl Typeface viral videos
With the New England Patriots set to face off two Sundays from now against the Seattle Seahawks, marketers…
News Brief
January 27
channel99 Paid Search Optimization
Channel99 has launched Paid Search Optimization, a new capability designed to help B2B marketers improve the financial efficiency…
News Brief
January 26
agentic AI AI artificial intelligence Diversify AI Search Strategies for Consumers’ Broadened Research Habits Gartner genAI Mainstream Marketing Predicts 2026
Only about one-third of consumers believe GenAI chatbots are as effective as search engines for learning new information,…
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January 26
AI artificial intelligence automation customer experience Keith Turco Madison Logic performance marketing The Harris Poll
The priorities of B2B marketers in the coming year will be a combination of prioritizing customer loyalty and…
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January 22
Ashley Faus Atlassian B2BMX 2026 funnel Human-Centered Marketing: How to Connect with Audiences in the Age of AI playground
In an era where artificial intelligence can generate content in milliseconds, one critical element remains impossible to automate:…
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January 21
AI artificial intelligence Cordial Data Intelligence email production
Cordial announced two new artificial intelligence (AI) agents— focused on email production and data intelligence— designed to automate…
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January 20
Cvent Goldcast ON24 webinars
Cvent has acquired another content platform built focused on B2B webinars and events. ON24, an intelligent engagement platform…
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January 15
2026 Media Trends Report AI AI Digital artificial intelligence CTV funnel Mary Gabrielyan orchestration
With artificial intelligence (AI) reshaping the B2B marketing landscape, staying ahead of emerging trends is no longer optional—it’s…
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January 14
2X Clay marketing as a service The Kiln
2X recently acquired The Kiln, a top-performing Clay partner with deep expertise in go-to-market (GTM) engineering services. This acquisition expands…
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January 13
AI artificial intelligence Content Generation Demand Science intent signals martech stacks ROI The 2026 State of Performance Marketing: Exposing the Marketing Data Mirage
DemandScience has recently unveiled a report that shows the extent that misleading marketing campaign metrics and over-complicated MarTech…
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January 12
Brian Futral Campaign Budget Optimization CBO Collection Ads Facebook How B2B Marketers Use Facebook To Reach Customers Lead Ads personalization The Marketing Heaven
Many B2B leaders view Facebook as a digital playground— a place for personal updates rather than professional decisions.…
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January 7