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Ipsos MMA Marketing analytics marketing planners measurement tools multitouch attribution paid media Patrick Cummings personalization
Ipsos MMA Launches Multi-Touch Attribution Tool For Marketing Planners

Ipsos MMA Launches Multi-Touch Attribution Tool For Marketing Planners

Marketing Management Analytics (Ipsos MMA), a marketing analytics consulting firm, has released a 2.0 version of its Activate…

Industry News October 9
6sense ABM Amar Doshi Audiences behavioral data Firmographics ideal customer profile Persona retargeting
Source: 6sense

6sense Unveils Account-Based Retargeting Tool

6sense has released Account-Based Retargeting, which aims to help sales and marketing teams create personalized experiences for prospects…

Industry News October 7
AI endtoend Gil Allouche marketing automation marketing platform metadata
Source: Metadata

Metadata Unveils Updates To Marketing Ops Platform

Metadata.io, an AI-powered marketing operations platform, has launched new capabilities designed to alleviate manual marketing tasks, including enhanced…

Industry News October 7
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