ADVERTISEMENT

Latest In: Industry News

Eloqua Joe Chernov lead generation Word of Mouth Marketing Association
Joe_Chernov_VP_Content_Marketing_Eloqua_2

A Prescription for Healthier Marketing

By Joe Chernov, VP of Content Marketing, Eloqua Social media and demand generation are becoming marketing's equivalent of…

Industry News August 2
BUnchball content marketing Custom Content Council gamification

Adding ‘Gamification’ To Content Collateral: Strategies Shared at Custom Media Day 2011

With content marketing emerging as a key part of demand generation programs and strategy, marketers are challenged to…

Industry News July 29
Acquisition Act-On Software email marketing M&A marketing automation Motorola Siemens

Act-On Software Acquires Assets of Marketbright

Act-On Software has acquired the assets of Marketbright, including its customers, intellectual property, marketing materials and knowledge base.…

Industry News July 28
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series