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ExactTarget IPO Draws More Attention To Marketing Automation Vendors

Marketing software vendor ExactTarget went public March 22, raising approximately $161 million. The company says it will use…

Industry News March 26
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Televerde B2B Marketing Study Highlights Automation Technology Adoption, Lead Generation Trends

Nearly a quarter (24%) of B2B organizations that currently do not have a marketing automation platform are planning…

Industry News March 23
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Mobile Technology Expert Christina “CK” Kerley to Address Emerging Technologies’ Impact on Content Marketing at B2B Content2Conversion Conference

DemandGen Report (DGR) today announced that mobile technology expert Christina “CK” Kerley will join the list of speakers…

Industry News March 22
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