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Leveraging AI To Boost Lead Generation And Conversion Efforts

Leveraging AI To Boost Lead Generation And Conversion Efforts

Artificial intelligence is on the minds of marketers now more than ever. Why? Marketers responsible for demand generation…

February 8
Blackbaud buyer data content marketing Content Marketing Institute content syndication IHS Markit intent data interactive content SAP
Interactive Content, Syndication Networks Fuel Buyer Insights, Go-To-Market Strategies

Interactive Content, Syndication Networks Fuel Buyer Insights, Go-To-Market Strategies

The value of content marketing extends beyond just a top-of-funnel activity. When leveraged correctly, content insights can provide…

Industry News February 7
AdRoll Group executive marketo President Robin Bordoli RollWorks Toby Gabriner
RollWorks Hires Former Marketo Executive As New President

RollWorks Hires Former Marketo Executive As New President

AdRoll Group announced former Marketo executive Robin Bordoli as the new president of its RollWorks division. 

Industry News February 6
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