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The Dating Game: Why Every ABM Strategy Needs A Matchmaker
Years ago, I was working on a market segmentation project for a Global Sales VP and he said,…
Demanding Views August 25
WorkSpan Secures $9M In Funding, Announces General Availability
WorkSpan, a collaboration software designed to help users execute joint marketing programs with partners and agencies, has raised…
Financial News August 24
Study: B2B Marketers Aware Of Data-Driven Challenges, Yet Deprioritize Solutions
A new study from Data as a Service company Synthio and Ascend2, a research-based marketing firm, shows that…
Industry News August 24
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
