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Pimp My Personalization: New Tactics Go Beyond Traditional, Tired ‘Insert First Name’ Strategies
Mastering personalized marketing is a lot like owning a car — your once shiny, new tools will need…
Blog October 31
LinkedIn Unveils Google Campaign Manager Integration
LinkedIn launched a new integration with Google Campaign Manager designed to help marketers manage attribution for all of…
Industry News October 30
Perficient Acquires Elixiter
Perficient, Inc., a digital transformation consulting firm, has acquired Elixiter, a Marketo and martech consultancy. Terms of the…
Industry News October 30
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