Demand Gen Report
Compliance Meets Creativity: The Role of AI in B2B Video Strategies
In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...
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The Top B2B Marketing Topics Of 2023, According To ‘Demand Gen Report’ Readers
Since 2016, one of the most eagerly anticipated days for musically inclined Millennials and Gen Z'ers is Spotify Wrapped Day. While it's fun to see how you stacked up against…
Industry News December 6Autoklose, a VanillaSoft Brand, Launches Autoklose Komposer
Autoklose, a sales email automation platform, announced the availability of Autoklose Komposer, an AI-powered tool that seeks to simplify the copywriting process by generating tailored and persuasive content suited to individual…
Industry News December 1What’s Working In Conversational Marketing? Orgs Infusing AI Into Content & Messaging
As businesses strive to forge meaningful connections with their clients, the art of engaging dialogue has emerged as a potent tool. Conversational marketing, once a niche approach, has now become…
Industry News November 29