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80% Of Aligned Sales & Marketing Teams Reach Their Yearly Goals: New Research

The power of aligned teams is unmatched: When sales and marketing are in lockstep and leverage branded demand strategies, 80% of practitioners see success and meet their yearly goals, new…

Blog October 9
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How To Leverage Behavioral Science To Personalize Marketing Messaging

Decision-making in B2B marketing is a fickle beast — while practitioners often want to drill prospects with all relevant product information, there’s an opportunity to better understand buyers’ emotions and what…

Feature October 9
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Folloze Rolls Out Advanced Engagement Analytics Engine, ‘Impact Dashboard’

Folloze, a buyer experience platform, released The Folloze Impact Dashboard, which is designed to equip marketers and sales teams with comprehensive accounts insights. The Dashboard is an AI-powered advanced analytics…

Industry News October 8
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