B2B Ops Roles Expand Into Customer Experience Enablers To Streamline Revenue Engines
As operation teams' responsibility in fueling the revenue engine continues to gain momentum within B2B organizations, individuals working…
Industry News October 16
Latest In: CenturyLink
Augmented And Virtual Reality: The Latest Engagement Drivers In B2B Marketing
As digital marketing continues to evolve and change, the need to engage customers in unique ways becomes even…
Industry News August 7
Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth
The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…
Industry News October 10
Cloudera Files For IPO, Aims For $200M
Cloudera has filed for an IPO in hopes to raise up to $200 million. Morgan Stanley, JP Morgan…
Industry News March 31
CenturyLink Launches Big Data As A Service With Cloudera
CenturyLink announced it has launched Big Data as a Service (BDaaS) with Cloudera. The solution is designed to…
Industry News January 23
B2B Marketers Use Web Personalization Strategies To Engage Buyers
B2B buyers expect relevant and contextual engagement from vendors, and progressive B2B organizations such as CenturyLink, Mendix and…
Industry News December 7
Resources
Events & Webinars
Expert Perspectives Of Scaling ABM With Minimal Budgets
December 4, 2024
The Important Role Of Empathy In Marketing Strategy & Messaging
November 27, 2024
The Power Of Content Curation
November 13, 2024
