2019 accountbased experiences Adobe Adobe Summit Ajay Awatramani B2B B2C citrix content marketing customer experience CX Demandbase Dun & Bradstreet Jake Schlan LinkedIn LiveRamp marketing operations Microsoft Palo Alto Networks Ryan O'Shea Satya Nadella Shantanu Narayen Steve Lucas
For years, B2B marketing has discussed the “consumerization” of the B2B buyer. However, technology specifically has continued to…
Industry News
April 1
ABM Adobe Ad Cloud Adobe Summit adtech Demandbase LiveRamp marketo partnerships
At the company's annual summit in Las Vegas, Marketo, an Adobe company, unveiled new partnerships with Demandbase, an…
Industry News
April 1
ABM Innovation Summit Chris Golec crosscampaign analytics Demandbase dynamic audiences Forrester Peter Isaacson
In yet another sign of the explosive growth of the ABM category, more than 1,000 attendees turned out…
Industry News
March 15