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How to Prove Content ROI in the AI Era: An Interview with PathFactory’s Katie Jones

B2B marketers face mounting pressure to demonstrate clear revenue impact for the content they produce as the old…

Feature October 22
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Revolutionizing B2B Marketing: 5 Content Trends Set To Dominate 2024 Strategy

As organizations start fleshing out their 2024 plans, their content marketing strategies are undoubtedly top of mind. Content…

Blog September 12
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NetLine Launches Platform To Help Marketers Enrich Lead Gen Programs

NetLine Launches Platform To Help Marketers Enrich Lead Gen Programs

NetLine, a content syndication lead generation network, unveiled its Lead Management platform for the NetLine Portal, a SaaS…

Industry News July 8
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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Video And Interactive Content Help Reveal Buyers’ Digital Body Language

Content marketing has become an integral part of the B2B landscape. Interactive and video content are gaining significant…

Industry News April 2
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