Understanding the Language of B2B: The ABC’s of Demand Gen Report
Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…
Feature November 12
Latest In: MarTech
Data Accessibility Affecting AI Adoption for B2B Marketers: Hightouch
A new report from Hightouch found that even though marketers most often cite tools as their top pain…
News Brief November 10
StackAdapt Launches General Availability of Martech Suite
StackAdapt announced the general availability (GA) of its MarTech suite, marking a major milestone in the company’s evolution…
News Brief November 6
Hightouch, Narrative Now Offering Multi-Vendor Identity Resolution and Activation
Marketers want more consented ID coverage to power greater addressability. But to do that, they need a cost-conscious…
News Brief September 25
Net Conversion Launches AI-Driven Enhancements to MarTech
Net Conversion recently announced new artificial intelligence (AI)-powered features within Conversionomics, its proprietary MarTech platform that provides media…
News Brief July 28
Expandi, Kompass Announce B2B Marketing Alliance
Expandi Limited and Kompass have entered an alliance aiming to redefine how businesses connect, market, and grow by…
Uncategorized May 27
Gong Surpasses $300M in Annual Recurring Revenue, Sees Customer Growth Beyond Tech
Gong, the AI startup last valued at more than $7 billion, has surpassed $300 million in annual recurring…
Financial News March 10
Banzai International Acquires Act-On Software
Act-On Software Inc., one of the earliest players in enterprise marketing automation landscape, is being acquired by marketing…
Industry News January 28
So, You’ve Inherited A Martech Stack: Now What?
In today's competitive landscape, organizations are continuously seeking strategies that maximize long-term value while containing costs. New marketing…
Demanding Views February 2
OfferFit Secures $25M In Series B Funding
OfferFit, an automated experimentation marketing technology company, secured $25 million in a Series B funding round led by…
Financial News November 15
Channel99 Welcomes Bizible Co-Founder Peter Thompson As CTO
Channel99, a new solution in the B2B martech space designed to help marketers measure the quality of channels…
Industry News February 21
Foundry Releases Contact-Level B2B Intent Data
Foundry, an IDG, Inc. company and B2B media and martech provider, launched its proprietary intent data product, Foundry…
Industry News October 19
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
