Latest In: MarTech

AI AI agents artificial intelligence b2b marketers data Has Martech Failed Marketers? Hightouch MarTech
Hightouch Data Frustrated Businesswomen Analyzing Data on Tablet in Modern Office Setting

Data Accessibility Affecting AI Adoption for B2B Marketers: Hightouch

A new report from Hightouch found that even though marketers most often cite tools as their top pain…

News Brief November 10
DCO dynamic creative optimization MarTech programmatic advertising StackAdapt
StackAdapt Email Adobe

StackAdapt Launches General Availability of Martech Suite

StackAdapt announced the general availability (GA) of its MarTech suite, marking a major milestone in the company’s evolution…

News Brief November 6
adtech Hightouch MarTech Narrative I/O
Hightouch Graph

Hightouch, Narrative Now Offering Multi-Vendor Identity Resolution and Activation

Marketers want more consented ID coverage to power greater addressability. But to do that, they need a cost-conscious…

News Brief September 25
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series